"The economy will be back and things will be back to normal." (Calm Charlotte Realtor)
Only the Paranoid Survive (Best-selling book by former Intel CEO, Andrew Grove)
The economy is moving fast. And it's not just about competing with people in your town or region; now the competition is global. As Pulitzer-winning journalist, Thomas Friedman's latest book's title says, the world is Hot, Flat, and Crowded. Putting aside the global warming "Hot" part of the title, the world is "Crowded" (with a rapidly growing population) and the internet has made it "Flat" (where people can compete with you from anywhere on the globe). This is scary stuff- more people in more places are going after your piece of cheese. Slot Game Online.
So when you stay still, the competition is gaining on you. You will not win in this global economy doing the things you've always done. In 2007, the National Academy of Sciences said that approximately 85% of growth in the world economy is due to innovation (ideas), with only 15% coming from other factors like productivity gains. As Jeff Wacker, the EDS futurist said, "The bullet that kills you never takes you between the eyes. It always hits you in the temple. You never see it coming, because you're looking in the wrong direction." Innovation comes rapidly and without mercy. Slot Game Online.
For further evidence of that, let's look at the Fortune 500 (the 500 biggest companies in America). Between 1955 and 1995, the turnover on this list was around 20 companies a year. From 1995 to present, the turnover is 8% annually and growing. The Fortune 500 in 1995 only had 250 original members left in 2008. The companies that continued to innovate remained relevant, while the ones that didn't were left behind. Slot Game Online.
How does this happen? Well, companies come up with new ideas and are able to sell them initially for a high profit margin. However, other companies from all around the world copy these ideas and make them cheaper and better (decreasing profit margins for the idea creator while lowering prices for consumers). Another way is that some innovations are completely disruptive and change the very face of the industry; think about the digital camera destroying Kodak's Polaroid, and Apple's IPod rendering the portable CD player obsolete. A better solution comes one day and you can be out of business the next. Slot Game Online.
So what does this mean to real estate? It means that we better come up with ways to innovate and keep ourselves relevant. With most big real estate companies staunchly staying with traditional buy and sell services, they have made themselves susceptible to a disruptive, game-changing idea. Consumers are frustrated and want to be able to transact real estate; their business will flow (in a heartbeat!) to whoever can do it the fastest, best, and cheapest. Cost cutting measures, such as mergers to achieve economies of scale, will keep big real estate firms solvent for a little longer, but not relevant and growing. Slot Game Online.
When the economy and real estate market were booming earlier this decade, new entrants with new business models (RedFin, Zillow, etc.) offered niche real estate services for less money; this worked because they significantly kept their overhead lower than traditional firms which allowed them to still earn a good profit margin (which also was cheaper for consumers = good). Some brokerages went the discount route to compete against them, hoping to compensate for the loss of profit margin with increased sales. As this unfolded, sales commissions went on a downward trend. This should not be alarming; this is the natural activity of our global economy. However, earning less money for the same amount of work is disconcerting. Slot Game Online.
But the possibility (and likelihood!) of a disruptive innovation is potentially much scarier. For example, what happens if Google decides they want to offer real estate services for free? They are already mapping our listings. What about if they mail out free lockboxes to homeowners and find a way to assuage their security concerns? Consumers could do their own showings. What if they gave homeowners the ability to list their own homes on Google's nationwide MLS system? What would this do to our jobs? Slot Game Online.
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A real estate flyer is a helpful tool for real estate investors who want to set their houses apart from the competition. An effective flyer can make your house more attractive to potential buyers, but a bad flyer may turn away potential buyers. So what's the difference between an effective flyer and a bad flyer? Over the years, I struggled with how to create an eye-catching, memorable flyer that buyers loved. After a lot of trial and error, I found out what works best. In fact, many buyers have complimented me on my flyers at my closings. Now, I am going to share this secret weapon with you. There is a formula for creating an effective flyer. The key ingredients are:
1) Sell the dream
Don't just sell the house, sell the dream of home ownership. Far too often, sellers feel compelled to create over-complicated flyers that overwhelm buyers with too much information. You don't need to do that, nor do buyers want to be inundated with details about your house. When people buy houses, it's an emotional decision. You should tap into that by giving buyers emotional imagery of what it would be like to own the home. For example, include images that make people feel good about owning a home such as flowers, children, puppies, or white picket-fences. These pictures are truly worth a thousand words and convey more to potential buyers than any detailed description ever could. Slot Game Online.
2) Include lots of photos
Buyers usually see dozens of homes before they decide to buy. So it's important to help them remember your home. Once again, instead of listing every detail, show them what they're getting. You can accomplish this by inserting as many photos as you can on the front and back of a two-sided flyer. Make sure your photos are high-quality shots taken with a brand name digital camera. Also, include a fancy border around each photo to give the photos extra appeal. Slot Game Online.
3) Give brief descriptions
While you may have renovated the entire house from top to bottom, buyers won't take the time to read everything you list unless they are ready to make an offer. If your renovation is extensive, create a separate "list of features and amenities." However, a flyer should offer an eye-catching glimpse of your home. Once again, sell the dream. If your master bedroom has a nice master bath with a Jacuzzi tub, describe how nice it will be when the buyers can soak it up after a long day. If there's a park nearby, describe how nice it will be to socialize at the park and meet their neighbors. If the backyard offers a great gardening area, describe how buyers can use the generous gardening space to plant their own vegetables. Whatever the features are, give them an emotional benefit. Slot Game Online.
4) Write a personal message to the buyer
Far too often, real estate investors are depicted as opportunists out to make a quick buck. Not to mention, there are far too many fly-by-night investors that do "splash and dash" sub-par rehabs, leaving buyers with potential problems down the road. Diffuse these negative stereotypes by writing a short, personal message directly to potential buyers. Show them that you care. Explain that you're a credible, seasoned investor who pays attention to detail. Assure buyers that your renovations are done by licensed contractors who use quality materials. If you show buyers how proud you are of the home, your enthusiasm will be contagious. Slot Game Online.
5) Use quality paper
Once you've created a great looking flyer, the last thing you want to do is print it on cheap paper. Buy some quality thick stock paper from Kinko's or Office Max. Before you print a large quantity, run a few test prints to ensure the paper you are using absorbs the colors in your flyers well. Sometimes, a bad choice in paper can lead to images that look blurry or faded. Once you find some quality paper that works well, print about a hundred flyers. Leave about half in the house in a flyer stand (for showings) and about half in a flyer box in the front of the house (for people who drive by the home). Slot Game Online.
Once you have a template for a great flyer, you can simply replace the photos and modify the descriptions. Remember, people are emotional creatures. Sell them on the dream of home ownership and your flyers will do wonders to help you sell your houses. Slot Game Online.
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Have you ever thought about investing? For most people, investing offers a chance to increase capital, gain returns and secure your financial future. But what type of investment best suits your needs? Whilst many may consider a conventional property or shares. This is principally because investors believe there is a fixed return on these investments. However, considering the income potential for investors, buying a display property is highly recommended! If you have been thinking of investing in a display home, but are unsure of the process, read on to find out the benefits that you may receive. Slot Game Online.
What is a display home?
Display properties are homes that are built in a display village. These homes are designed to give buyers an idea of what their house design will look like upon completion. Buyers get a chance to walk into the house, examine the fittings, room sizes and where necessary, ask for aspects of the home to be altered to suit their needs.
Once they have looked at these houses, they can then decide whether or not they want to build a house with a similar design and whether the design will suit their needs. Slot Game Online.
Why are they a good investment?
The reason display homes are considered such an excellent and profitable investment is because of the lease back option, which guarantees rent, often at above market value.
Whilst the home may not bring in the same rental return once the lease back period is over, the short term benefits are enticing. The long-term returns are harder to predict and depend largely on the state of the economy at the time.
Further, because the tenant is the builder, and the house is only having walk-ins, the house stays in better shape. If regular tenants were to live in the house, especially larger families, the house is likely to get damaged. Thus, there is less chance that the tenants will damage the home, and if they do, it is easy for the builder to rectify it. Slot Game Online.
Purchase by an investor
Generally, a builder will construct a display home and an investor will then purchase the display home and lease this back to the builder to use in the display village. Builders typically look for areas where there is a big residential boom, and then begin construction. After construction has been completed, builders may approach investors, or vice versa, to purchase the property, with a "lease-back option." Slot Game Online.
The lease-back option is entered into by both the new owner of the property and the builders for a term lasting a 12 to 60 months. The builder then displays the home as a model to other potential buyers for the term stated in the lease agreement. Generally, this will last until the entire development has been completed and the home is no longer being used as a display home. This means that the investor is guaranteed rent for the entire term of the lease back option. This is a great incentive for investors looking to buy display homes. Slot Game Online.
Benefits for investors
High-end developers often fit out the home with all the latest fittings, at no additional cost to the investor.
Most builders will add in as many features as possible to make the home look as attractive and luxurious as possible, so that builders are able to demonstrate the possible added features that are available with the home. Slot Game Online.
This often means that the home is immaculately landscaped and includes upgraded appliances as well as timber decking, outdoor kitchens and the very best floors, furniture and fixtures available. Because of all these extras, the home is worth more. This means that when the investor decides to re-sell the property, they will get more! Slot Game Online.
Display homes are always found in the best locations of a development and are always surrounded by homes of similar quality and appeal, meaning the value of the home is more easily maintained and the property is usually very marketable and readily saleable. Slot Game Online.
These properties do not require an investment owner to handle maintenance problems. For example, with a traditional investment property, when a renter encounters a problem such as a faulty water heater, it becomes the responsibility of the property owner to immediately address and correct the issue for the tenant. Slot Game Online.
Investing in a display property is a great option for investors who want a rental guarantee on a property at above market value. The property will stay in better condition than a regular rental, and it usually comes with added extra features and fittings. Slot Game Online.
However, as with any real estate endeavor in Australia, investors are wise to do their research before investing in a display home.
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Choosing houses for investment objectives can yield a very good return if done the right way. With the wide range of foreclosures, evicted home owners require a home in which to live. Choosing affordable housing is usually difficult because foreclosed property owners suffer substantial credit harm and usually become labeled a bad credit buyer. Slot Game Online.
Right now, many investors buy residences for use as rental properties and look into renting to foreclosed property owners. Several investors also add incentives like owner carry financing to help hold on to long-term tenants. Owner carry financing allows negative credit borrowers the chance to rebuild credit and be eligible for new financing within two to three years after foreclosures. Slot Game Online.
Buying foreclosure houses can preserve an investors money assuming that the home is not in major disrepair. One option is to purchase Fannie Mae Homepath residences. This government sponsored program was created to liquidate money tied up in properties re-acquired as a result of lenders with mortgages secured through Fannie Mae. Slot Game Online.
Most properties offered for profit through Fannie Mae Homepath meet the requirements for government grants by way of HUDs Neighborhood Stabilization Program. Grant funds are available to be used to rehabilitate homes or create vacant land in spots with skyrocketing foreclosure costs. Combined with ignored prices and special higher education options offered by way of Fannie Mae Homepath Loan, investors can save thousands of dollars off the price of the property. Slot Game Online.
An additional option for choosing discount priced homes is to find homes sold under real estate short sale contracts. When home owners are dealing with foreclosure and struggling to cure mortgage debts to retain their home, lenders sometimes enable them to sell the home 'short' of the balance on the home loan. Slot Game Online.
Short selling is mostly a complex process but worth the effort if done correctly. Most homes offered through short sales are typically in good condition or might only require minimal repairs. Real estate investors capable of buying short sale properties with cash can further reduce the sale price and are able to close very quickly. Slot Game Online.
When buying short sale homes it is far better to retain the services of a short sale specialist or real estate agent familiar with this particular type of sale. These homes are sold through a lender's loss mitigation department and often will require buyers to complete substantial paperwork. Due to the fact banks are taking on a loss by accepting a lower payoff they generally tend not to negotiate the sale amount. Slot Game Online.
Foreclosure homes can be purchased through public auction or directly from loan companies. Selecting a home through auction involves submitting bids and additionally providing funds for the home soon after the bid is accepted. When houses tend not to sell at auction they can be returned to the mortgage lender and listed to purchase through bank loss mitigation or local real estate agents. Slot Game Online.
Realtors are an excellent resource for locating foreclosure real estate. Then again, shoppers must calculate the increased cost on buying foreclosed homes through the realtor to include the agent's commission. Slot Game Online.
Bank owned houses are usually priced higher than foreclosures offered through auction. Then again, lenders work towards remove liens which could slow down the mechanism of transferring the home or add additional costs on the price of the home. Loan companies also will actively evict property foreclosure homeowners who don't vacate the home. Slot Game Online.
Foreclosures bought through auction, traditional bank owned properties and short sale real estate is sold in 'as-is' situation. It's important for buyers to perform their own due diligence determine the true cost of the home. At a minimum, investors should secure a broker price opinion evaluation and a real estate inspection. Slot Game Online.
Property investors who obtain traditional bank financing for investment properties must be financially prepared to pay home loan repayments if the home is not rented in a reasonable amount of time or if tenants refuse to pay their rent. Slot Game Online.
Investors should evaluate all options available to them for generating profit from rental property. Options could include using the home as a vacation rental, exchanging the house using 1031 like-kind exchanges, delivering seller carry back mortgages, learning about Subject 2 contracts, giving lease purchase option arrangements, and also using the home for Section 8 subsidized housing. Slot Game Online.
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As soon as you come across a property you like, make an appointment with the Estate Agent or, if the property is being sold privately, with the seller to view it. Moving quickly is important, particularly if the property has just come onto the market; if it's desirable, you can bet that other buyers will be interested. Slot Game Online.
Take someone with you on viewings. Not only will this increase your safety (particularly important if you're a woman), but you also get a second opinion, and, if you're inclined to get carried away, someone to stop you. Try not to take the kids along however, as they will just get in the way and distract you from the task at hand. Slot Game Online.
Arranging Good Viewing Times
Most people view properties after work, or a weekends (usually a Saturday as most agents don't work Sundays) - which is fine. The key is to arrange to view the house in daylight so that you can see how much natural light it gets - In winter therefore, viewing on the weekend is better than after work. Slot Game Online.
Here are some tips to make the most efficient use of your time:
Work out how many properties you can comfortably view in one go - Try not to book in more than a handful or you'll get tired and irritable and be less capable of making the right decision. The maximum you should view is 5 in one day, but be aware that this can be very exhausting. Slot Game Online.
Consider taking a day off work to view several properties in one go - This offers a few benefits - the agent will be less busy than at the weekend, you can get a good number of properties out of the way in one hit, and the task won't cut into your leisure time. Slot Game Online.
Go as early in the day as you can - If a flat in a desirable area goes on sale on a Thursday and you can't see it until Saturday evening, you may have missed the boat. But if you view it first thing Saturday morning, you can beat the prospective buyers lined up to see it during the day. And if you like it you can make an offer, which the seller may accept before anyone else gets the chance to make one. Slot Game Online.
If you're interested in a property after the first viewing, revisit it several times. Don't be afraid to make as many repeat appointments as you need to help you make up your mind. The second viewing is useful for measuring up and checking whether your sofa will fit into the lounge. Feel free to take a tape measure and notebook to jot these details down. Slot Game Online.
On follow up viewings as to look around on your own without the agent or seller watching your every move. This will help you feel less harassed. Slot Game Online.
Arrange follow up viewings at different times of the day and night (within reason) so you can assess how noise and traffic levels affect the property. If, for example, the house is opposite a school, the road will get very busy around 9am and 3.30pm. When you arrange follow up meetings, try to time them so that you can be at the property during potential problem times. Slot Game Online.
What To Look For During A Viewing
Before you view any properties, it's important that you're clear about what you're looking for. This may sound blindingly obvious, but until you ask yourself what features a property must have and what features you'd quite like but aren't essential, you can't work out whether a property is suitable for you. With your criteria in mind, you can view a property and objectively compare it with your criteria. Slot Game Online.
Write a list of 'must haves' and 'would likes' before viewing any properties. As long as you can tick off all the 'must haves', the property is suitable. And if you have several ticks next to the 'would likes' as well, consider it a bonus. Slot Game Online.
Looking At The Exterior
Your viewing of the property starts before you even set foot inside the front door. Before entering the property, check the exterior and make sure that you're satisfied with the answers to the following questions:
Do the neighbourhood houses appear clean and well cared for? Are the neighbours' drives clear of old cars and rubbish? The type of neighbours you want are those who take pride in their homes. This can also be an important factor when you come to sell the property. Slot Game Online.
Is the road noisy and busy? Is there room for parking? Would it be safe for children to play in the street at night?
Does the roof look sound, or are tiles missing? Don't forget to check the guttering and drains, particularly if it's raining.
If it is night-time, is it well lit? Would you feel safe walking home late at night? Would you feel happy leaving your car in the street at night? Does the exterior of the property need a lick of paint? If so, you may be able to negotiate with the seller over the purchase price. Slot Game Online.
Have any extensions been added to the property?
Although selling the property is likely to be the last thing on your mind, consider how easy it will be when you move. Look out for anything that might make this difficult, such as mobile phone mast or electricity pylons in the immediate vicinity, aeroplanes roaring overhead or intercity trains hurtling past at all hours of the day and night. Check train time tables and arrange several viewings at different times to make sure that any potential noise isn't intrusive to the property. Slot Game Online.
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What do you really think of when you hear the term "real estate"? Do these words conjure images of luxurious dream houses and expensive cars, the fruits of wealth through successful investing? Do infomercials promising the life of your dreams come to mind? Slot Game Online.
The truth is that no matter what the market, real estate investors with confidence and skill will still make money. For anyone considering entry into the real estate business, however, or for those who want to step up their game, the question isn't how well one can possibly do in a down market. The real question is: do you believe that you can be a successful real estate investor? Do you know that you could become a millionaire within 3 years working less than 15 hours a week? Slot Game Online.
When it comes down to it, every human being has fears that hold us back-fears so innate within us that we're barely aware of how much they control our decisions. I know, because for 12 long years, I did nothing about my dream of becoming a real estate investor. I chose not to pursue something that I was passionate about because following in my dad's footsteps seemed like the more "logical" choice. Why take risks in real estate when you can get a job earning a steady paycheck? Slot Game Online.
Instead, I had followed my father's path step by step through corporate America, earning several promotions in a steel manufacturing company. Within three years of starting, I grew the company's profits eight times over. I was earning a great salary and had what seemed like a bright future ahead of me. Slot Game Online.
That is, until life gave me a clue that there really is no such thing as certainty. My father, after giving 33 years of his life to the same company he had always worked for, was FIRED. That hit me hard-I had mirrored his career almost exactly. If something like that could happen to him, it sure as heck could happen to me too. What I learned at that moment is that anything you do in life can be risky, especially if it entails putting your financial future in someone else's hands.
If your chances are just the same, why not take actions toward the things that would really get you stoked in life, the things that you know would bring you happiness, wealth, and freedom? Slot Game Online.
When I was 18 and dreamed of a career in real estate-yet did nothing about it-I told myself all kinds of things; the same kinds of things people tell themselves today: "This won't work for me. It may work for them, but it will never work for me. The market's too tough. Prices are going down. How would I sell? I'm not good enough. I won't succeed, I'll look foolish and be embarrassed if I try this and fail." Slot Game Online.
It took me 12 years to find the courage to go for it. And for the next 13 years after that, I studied under successful millionaire mentors, used every kind of buying and selling strategies, and have bought and sold over 300 houses during up and down markets. For those who know anything about real estate, a so called "crisis" can often signal a time of opportunity. It just takes getting over the fear factor and learning the most effective strategies to buy and sell (as well as when to apply them). Slot Game Online.
There are still plenty of reasons why real estate investing is a viable way to make tons of money and live a better quality of life. You still get more financial leverage than you would from other types of investments. In fact, I became a millionaire in less than three years through real estate investing, putting in less than 15 hours of work per week while working a full-time job. Imagine what anyone can do if they put more time into it. I've narrowed down the process of developing a turnkey real estate business into Five Key Steps of Real Estate Investing, including:
1. Effective Marketing that attracts motivated sellers to call you.
2. Pre-screening Sellers so you're only spending your time working on qualified leads.
3. Buying & Selling Strategies-construct and present offers to buy homes, all six of which do not require any of our own money or credit.
4. Automated Follow-up System for leads that may have potential at a future time.
5. Sell Your Homes Quickly.
Many people have turned to this industry as a full time career, making millions of dollars in the process, including myself. Real estate investing is potentially the most rewarding option that provides excellent returns on your investments of time and energy, and the freedom and satisfaction of turning your dreams into reality. Slot Game Online.
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Considering a distressed property, whether you are looking at a short sale, REO, Fannie Mae or Freddie Mac, or other bank-owned property, here are 5 key things you need to consider. When looking at properties now days, you need to really be wary of a deal that looks like it might be too good to be true. With so many distressed properties on the market, there are certain things you must keep in mind and do, in order to get what you really want in a property. Slot Game Online.
1. Find out everything you can about the property
Investigate and find out everything you can about the condition of the property. Ask a lot of questions concerning the condition of the home and title to the property. The age and location of the property will dictate some of the questions you need to ask and get answers to. Slot Game Online.
Do not be cheap and forego the Home Inspection. It will probably cost you between $300 and $500, but that is money well spent if it uncovers an otherwise hidden problem with the property or provides you with the peace of mind you are seeking before making one of the biggest purchases of your life. Slot Game Online.
2. Find out what the property is worth
Make sure you look into what the property is really worth in today's real estate market. Not what the seller is asking for the property, not what the 2 year old appraisal says the property is worth. Get some comparable sales, check tax records, find out what similar properties are being offered for sale are asking. If you can, get the opinion of a couple of real estate professionals (agents, brokers, appraisers, lenders) in the area. Slot Game Online.
3. Get the right people on your team
You need to make sure you have the right people on your side when it comes to buying a distressed property.
Experience Realtor/Broker - Whether the property requires a discount because it is a short sale, REO, bank owned property, or foreclosure, you have got to have a real estate professional who has real experience dealing with that type of transaction. They need to have successfully negotiated and closed several similar properties. Lender-Your lender, if you need to secure financing for a distressed property is very important. They need to be knowledgeable and flexible in their approach to funding the deal. Attorney-You may need a lawyer to look over and explain all the legal documents to you. If most real estate transactions in your area are settled or closed by attorneys, you may need to find one in order to get the deal done. Closing/Title Company-In many parts of the country, it is usual and customary for real estate transactions to be closed by title companies. If this is true in your part of the country, you should get to know someone at a local title company. If you are borrowing money to purchase the property, your lender may specify which title company they want you to use. Realize that as a party to the transaction, it is often up to you, who you want to close the deal. Having a great title company that you can call to ask questions has been one of the keys to my real estate investing success. Slot Game Online.
4. Make a smart offer
More and more, it is becoming important to make your best offer on a property right from the beginning. Just this week a client of mine made what we thought was a good offer on a Fannie Mae property. He lost the property to another bidder for just $2000. It turns out there were 4 others offers on this property. Had we known, he would have made his best offer and be moving into his dream home. But, since he did not get a chance to counter-offer or change his offer, we will just have to keep looking for him a new home. Big lesson learned. Make your best offer if there might be other bidders on a property-especially a distressed property. Slot Game Online.
5. Know what the seller's requirements are and meet them
Whenever you are involved in a distressed property situation, you need to find out what the sellers requirements are. In the case of a short sale, the seller and his/her lender(s) requirements need to be taken into consideration and followed. These requirements change often and without warning or notification. Any one of them that is not followed exactly, is enough to kill your deal and keep you from getting the property. Authorizations, financial documents, contracts, and other information has to be submitted according to the lenders guidelines. Slot Game Online.
Bonus Tip: Be patient or be willing to walk away.
Do not fall so in love with a distressed property that you are not willing to call it quits and walk away if things do not go according to plan. If you discover a problem with the property or the title, if your realtor just can't get the deal negotiated to your satisfaction, if your lender will not fund the deal at a decent interest rate, if the whole process is taking too long (and I mean over six months), you have to be willing to throw in the towel and find something else.
There are terrific deals to be found in today's distressed real estate market, but there is a price to pay in terms of extra effort, research, and time. Somebody always pays. Slot Game Online.
That's my two-cents worth. Make it a great day!
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Email marketing is a significant tool for the real estate agent. At the centre of it all is your database. The better your database detail, the better your email marketing results. As technology supports real estate even more, the database and how you use it will get ever stronger. The best real estate people have a database that they manage themselves and consistently grow through cold calling and prospecting. Slot Game Online.
Every person you speak to or meet with should go into your database with the relative contact detail and record of the connection. This would include email contact, although not everyone will want to be contacted with ongoing listings and property detail, so compliance to your country based email spam rules and regulations is essential.
The only people who should get regular emails from you regards any property sale or lease listing, are those that specifically recorded their agreement to do so. Slot Game Online.
So let's assume that you know the email spam rules in your area and that you are doing the right thing in that regard. Here are some other great ideas for ongoing email contact. When you capture the persons information in your database you really have to include the contact criteria of the person and what property they are looking at now or may own. Your database has to have sufficient flexibility for that tabulation of information. Slot Game Online.
Keep a record of all the property detail that has been sent to the person so you can refer back as necessary. Do not send too many emails in a short period of time. One a week or one a fortnight is generally the rule of thumb. Make sure your email allows the receiver to unsubscribe from future contact. Make it very easy for them to do that. Don't send things to people that do not want it: the process will give your business a bad name, if not expose you to litigation for breaching email laws. Slot Game Online.
Have a privacy statement on your website that explains to people how you manage their contact information and email. People are becoming more sensitive to online privacy, and laws now stipulate that you must tell them what you will do with their information and how you manage it. Confidentiality is critical with your database and email contact list. Do not share them with anyone else. Slot Game Online.
If you send emails containing property detail you could send it as plain text or as HTML. The big trend is HTML for the presentational advantages achieved, and there are lots of great programs for real estate agents to use in this way. Importantly the HTML layout has to be in keeping with your branding and corporate image. You can get or create HTML templates to use in that regard, and then place the property detail inside the template. Slot Game Online.
Format some of your emails to be read on a small smart-phone screen. This means that the email format should be long and narrow. Today many people first get their email on their handheld device and make choices to read it or delete it at that time. This makes it easier for them. Slot Game Online.
If you send brochures by email, send them only as a pdf file attachment (not word format). That will preserve the layout and presentation just the way you want it. Auto responders are common tools of choice for real estate offices now. The auto responder should take the enquiry from the website and respond to the prospect immediately. This enables you to handle the enquiry later in the day with more specific property information or a telephone call. Slot Game Online.
Website opt-in forms are common place now and should feature on all your main website pages where people first land. In this way you will gather the enquiry automatically for your database. The website generated enquiry should then be bounced to your database and office immediately for response and follow up. The opt-in form content you use on your website should be considered and planned. The content you capture should be that which you want for the enquiry follow up, but you may also want phone numbers and some detail of the property they require. Slot Game Online.
Landing pages in your website have to be strategically planned. A landing page is something that is designed to attract both people and the search engines. Your real estate website should have more than one landing page; within limits you could have several landing pages including those for key suburbs you have in your territory, or the property disciplines you serve (sales, leasing, property management). That means your website could have 5 or so landing pages so that are optimised for search engine exposure. Slot Game Online.
Free give-aways on a squeeze page design should also be handled. Every real estate website should have a squeeze page that is designed for one use only. That is to attract people to your database in exchange for some free information or offer. The squeeze page is different than a landing page mentioned above. For example your squeeze page could be offering a property report of local rental trends for landlords, or a hit list of issues to assist tenants to find new commercial premises. Slot Game Online.
Personalise your emails with the first name of the person you are sending it to. Your auto responder should be able to do this for you. These tips regards email marketing will help you get started in building that database. Keep your real estate database up to date and it will become a serious part of your business success.
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Every day I have somebody ask me what I do. I say "I'm a real estate investor", that's when I start getting the eye rolls. Then the excuses start flying. Just the other day I had a guy say "I tried to rehab an investment property, but the market was just too bad, I couldn't get the project completed, I ran out of funds and that is that". When I hear words like this I just smile, because that guy is not a real investor. So that is why I'm writing this article. I want to give you 3 awesome tips so you are not the guy or gal who is sitting on the side lines while the rest of us are taking advantage of a great buyers market!!! Slot Game Online.
Tip # 1 - Train Your Mind
Having a strong mind is probably the best thing that you can do for yourself in any business. However, this is especially important in real estate investing. Most failures come when the mind tells you it is time to quit or maybe it tells you to never get started. The difference between the wildly successful investors and Mr. I do one deal a year is that the successful investors believe that they can do anything! They never say I am going to try and flip a house. The successful investors say "I am going to flip a house and I am going to make at least 20k doing it!" So, train your mind! Break through those barriers and do whatever it takes to get you into a state of mind that is tough as nails. Slot Game Online.
Tip # 2 - Learn How to Evaluate a Deal
This is a very important aspect of investing and one that you must make sure you do and do well. First off, get yourself a good book on how to estimate repairs and learn it inside and out. You don't have to know everything to a "T" but you will need to know how to ballpark an estimate and quick. This is what is going to make sure you get the majority of the deals you come across. When you are negotiating with a seller you do not want to be the guy who says let me go crunch some numbers and I will get back to you. Those are the investors that end up calling the next day only to find out that somebody who knew what they were doing came along and put the property under contract. Once you figure out how to ballpark repairs then there is a simple formula that will give you the maximum price you should ever pay for a wholesale deal. So learn this formula and learn how to estimate repairs and this will give you the confidence you need to make offers. Slot Game Online.
Tip # 3 - Take Action
This is the most important step of all! Taking action is what is going to make you money in this business. I see this everyday especially in my market here in St. Louis. We often times run into investors looking at the same properties my partner and I are looking at. St. Louis is small enough that we often run into one another. Anyway, bottom line is there are several investors around here and other parts of the country that will go out and look at 100's of house only to do nothing at all with them! Now, I can only speak for myself and my partner here, but if we are taking the time to go look at 100 houses I know based off of our ratios that we are going to take action and flip at least 30 of them. In fact, those were our ratios when we first got started, now we screen all the deals so well that if we are looking at 100 houses 80 of them better work out or we are doing something terribly wrong. Anyway, do yourself a favor and take action. Even if it is just reading a book about real estate investing, I guarantee that if you do something everyday that puts you a step closer to your ultimate goals of being a successful investor that in a years time you will have accomplished a lot!
Go Out and Be Successful!!!! Slot Game Online.
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We all know that the local real estate market is not doing well and it follows the European competitive markets in a downward trend. We, however, as Cyprus, have an additional problem, that of the self destruction. Yes, there are crooks all over the place (worldwide) banks which now, during the difficult times, get more unreasonably aggressive and demanding, the building amnesty which is aiming to help ease the situation on titles, has been halted at the House (no excuse at all) after 12 months, etc., etc. Yet when people have difficulties in selling their property, there is no opportunity missed not to publish negative reports on Cyprus real estate market. All sorts of experts surface digging out E.U. directives (which may or may not apply) the lack of titles is blown out of all proportion (yet every year approximately 15.000 titles are issued) giving the impression to newcomers "not to buy". Slot Game Online.
This situation has been particularly evident in Pafos, where there appears to be the hub of the reaction and as such this district has the biggest problem in terms of sales. So the same people, who, in their effort to exert pressure, are destroying themselves their own market. So it is not strange that the Pafos potential buyers are in their majority asking for titles and do not accept even a bank guarantee (offering a refund of the money paid if the titles are not issued within a certain date), a circumstance which is not evident in other districts. If any buyer follows our 10 Building Commandment when buying, he is secured in many respects. Not as good as a title of course, but it is 90% there. Should we then keep quite that all is well and behave like nothing is happening? Of course not, but excessive surfacing of the problems puts off potential clients, reducing demand/ property values and placing added distress on people with financial difficulties and with a keen interest to sell. Slot Game Online.
Our Government is a lot to blame in the whole situation, since whereas the Lands Office has a capacity to produce around 15.000 titles p.a., it cannot cope with the backload of the 120.000 titles. Efforts to employ more land surveyors (the major stumbling block in the title issue) has not been addressed, whereas the red tape procedures are not addressed either, judging from the building amnesty proposals. So what is the solution? Yes keep complaining, keep writing and meeting with Governmental officers, but extensive international publicity giving the impression "not to touch Cyprus real estate" is a problem since this backfires on the same people that they have a problem. A Russian client of ours in his email required "no Pafos property since it has a title problem!!". Slot Game Online.
An added problem which has been recently surfaced on buyers is the situation where one buyer buys from another previous one with no title. We have a number of cases where the Lands Office, in order to allow the transfer of title, it must have proof that the original buyer paid or has secured a tax release on Capital Gains. The question is, if the original buyer has not secured a tax release, where is he is to be found and if yes will he be prepared to pay? Slot Game Online.
Now that the tax people (worldwide) are out to get whatever they can, this could develop into a serious matter, especially if the previous buyer did not bother to secure the release (which he might be not liable for any tax in any case). So in such cases the final buyer has a problem of taxes not paid by the previous owner. The situation will need a lot of understanding by the tax authority and we suggest a Governmental direction on the subject, so that the title situation does not get even worse. Slot Game Online.
In the past we have published in this paper the necessity of the acquiring tax release and the possibility of the Lands Office asking for 2 or more transfer fees (we hate even to think about this situation if it happens). Slot Game Online.
So and coming back to the international publicity, we do have problems, but to destroy the market in addition (for which on many occasions the buyers are to blame with illegal extensions etc) is not to the benefit of anyone. Without having some form of statistics available for buyers in serious trouble (not necessarily the lack of titles) we estimate that they do not exceed 5%, leaving the rest either with little or no danger and others quite happy with their purchase. Slot Game Online.
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